MoltenPixel : Creative Ecommerce Web Design and Graphics

Website: www.evillittlepony.com

Fishers Pet Store has been a cornerstone of the Hillsborough community for decades but with increased pressure from pet supermarkets decided to join the online revolution and have us build a modern, classy site to showcase their stock and services. With own brand hypoallergenic foods for cat and dog Fishers were keen to have us promote this aspect and offer the brand to a wider audience, using our tried and tested SEO services for the Fishers site has already yielded front page results on Google within the first 30 days from launch.

OK..Snowboard is our second in-house media project and falls in to the news and reviews genre for the snowboarding industry, using the same engine and process as Bikechatter we have been able to create a simple to use interface for both administrator and user alike while offering a massive range of functions and features required in order to appeal to the type of visitor associated with this sport. Social media is big business in this current internet age so we introduced a Facebook style social networking system that links in to the entire site, this offers the user a video and image gallery and full groups/clubs creation possibilities.

Advertise your products and services on the relevant MoltenPixel Media websites and tap in to a greater number of potential clients, we offer both CPM or Tenancy options on our advertising campaigns which are available in a wide range of IAB defined size specifications to suit your needs. By choosing MoltenPixel Media you are choosing a progressive, forward thinking company that works on the cusp of internet technology in order to maximise efficiency of our in-house search engine optimisation for greater quality website traffic, your advert will be placed on a highly targeted platform to offer the highest ROI.

We are often asked to improve on an existing solution for businesses that are already successful in their chosen field, Bikesafe Rider Training is one such example. Bikesafe are Sheffields longest running and most respected Motorcycle Training Centre and as such wanted a new design that reflected the quality of their service, by coupling a simple to use navigation with plenty of visual stimulation we have created a website that not only contains all the information a potential customer may need but also movies and images that enhance the browsing experience.

MoltenPixel Creative Design – Services Available:

We are proud to be able to offer the most complete package of products for your business as listed below, we are
affiliated with a number of service providers which allows us to offer ANY service you are likely to need in order to
setup and maintain a successful business.

• Domain Name Registration

• Private Web Hosting for MoltenPixel Clients

• Graphic Design Service incorporating:

Stationary : Letterheads, Business Cards, Compliments Slips
Marketing: Booklets, Brochures and Leaflets
Branding: Tshirts, Mugs, Pens, Diaries
Online: Newsletters, Eflyers, Animated Graphics
Imagery: Large Format Printing, Photography, Canvas Printing

• Complete Web Design and Development Service incorporating:

Site Design – Full or Partial
Redesign or Conversion of existing website
SSL (secure website) certification
Product Updates and Site Management
Security Upgrades and Site Maintenance
Support Ticket System for 24hour Customer Support

• Marketing:

Cost per Click Advertising
Search Engine Optimisation
Search Engine Submission
Web Directory Submission

Web Development Quotation Procedure:

In order to provide an accurate quotation for your forthcoming project we need to gather a detailed project design

brief from you that will outline which services are likely to be needed in order to complete the project, this includes

information about how you would like your site to develop over time and any additional services you plan to offer

your customers that may not be included or available at present. We are here to make the whole transition to the

web a simple and stress free affair, all services relating to setting up, running and maintaining your website can be

provided by us which leaves you free to get on with making money from your business. If you are confused by any

part of the quotation procedure please do not hesitate to get in touch.

Starting from the top:

< Domain Name >

Do you currently have your web site name (called your domain name and URL), if not do you know what you would

like to call your website and have you checked its availability? We can register your domain names on your behalf

with a fast domain registrar but finding the right name is very important to getting the right results.

< Web Hosting >

Have you already found a web host or would you like us to host the site on our private server? Most cheap web host

providers allow hundreds of other websites to use their services, some are reliable but generally they can be very

problematic for a business customer, our private server is limited to only MoltenPixel Clients and it is fast reliable

and secure. If you have already sourced a web host please let us know as there can be additional premiums

involved depending on the hardware and system on the actual server in order to run a successful site. In order to

offer the right hosting package we will need to know how large the site will be, this can be ascertained during the

quote procedure, all packages offered by us are scalable to suit your needs.

< Graphics and Company Branding >

Have you got existing company graphics that will need integrating into the design or are you looking for a complete

service that will have us design your company logo/image from the top? We are also affiliated with a number of

service providers that allow us to offer a complete printing range – business stationary, leaflets and generally any

other print media can be provided.

< Site Type >

What are your goals for the site? Do you want to offer a basic holding page with company information that acts as

an information only site, are your aspirations towards selling online (Ecommerce)? These days it is essential for a

company to have a website, just like placing your advert in the yellow pages or phone book, having a professional

website gives the right image about your products and services and can be the difference between success and

failure.

In order for us to tailor the quote we need to know the type of site you need and if it is to be ecommerce we

need to know how many product categories, individual products/services, and if there are any additional information

pages required such as contact pages. An easy way to help us with this section is to find 2 or 3 competitor sites and

look at how they are laid out, what information they offer and any pages they have that you have not thought about.

Later on there is a section for you to add this information.

< Payment Processors >

If you intend to sell on the web you will need to be able to access your money, the way you do this is by using any of

a wide range of payment processors, possibly the most popular at the moment is PayPal who allow you to accept

credit and debit card payments as well as direct payments from an individual's account balance. You can also

choose to use an external processor such as Authorize.net or Worldpay, this usually involves a monthly payment

to use the service but you pay less per transaction that with Paypal, whichever you choose can be integrated into

your website, some more easily than others and as such this can be an important part of the quote.

< Marketing >

How do you intend to market your products and services? Most startup businesses overlook the power of the web

and choose to concentrate on more conventional marketing methods, when you have a website built it is not

automatically picked up by the search engines so without a solid marketing plan that incorporates search engine

optimisation (SEO) your potential web customers will simply not know you exist. There are a number of methods

available to you to get noticed on the web, from cost per click adverts to simple newsletter marketing.

< Think Big >

If you are a startup business you might fall into the trap of thinking as a small company in order to get set up as

quickly and cheaply as possible, remember with your website first impressions really do count! Try and think of the

bigger picture as you take on more products and offer more services, how will you expand your website and can it

be done easily while keeping the same look and feel. We use a superb software to manage your website that is

infinitely scalable, should you need to double your stock levels or add another payment processor this is easily

done without harming your existing system. Using such a system involves a period of learning the software but has

a gentle learning curve and no need to learn HTML or other web languages, while your site is being built we provide

you with a test site to play around on as much as you like.

< Updates and Upgrades >

Once you have been set up for a while you may have additional products to add to your site, we do this for a low fee

or you can do this yourself. Also due to the nature of the internet all software requires upgrading at some point to

keep in check with security, this can be done by us or again by yourself depending on how technical you want to get

with your website. Databases should be maintained regularly and backed up along with the main site, failure to do

this can lead to loss of your site in case of an attack.

 

See next page for Quotation checklist, this page is printable for your reference

 

There are a number of ways in which you can successfully market your website and company on the internet, from a basic link on another site to a newsletter sent to your registered members. MoltenPixel offer a range of intelligent marketing solutions to suit all businesses, we happily undertake Search engine submission and optimisation (SEO) projects to make sure you get seen by your potential customers and not just slip to the back of the list.

 

Each month we source suitable sites to display banner adverts or direct link advertising. We have access to a wide range of CPC (cost per click) advertising campaigns that are designed to drive targeted hits to your website meaning greater sales opportunities for you! Each marketing campaign can be tailor made to suit you and depending on your budget we have a range of different solutions to suit, marketing on the web does not have to cost the earth and can make a huge difference to your profitability.

 

When it comes to advertising, lets not forget traditional forms of marketing such as booklets and brochures, posters and magazine adverts and even branded clothing. We have links with a wide range of service providers and are able to produce almost any item you wish.

 

Remember, the launch of your site is the birth of a whole new side of marketing to consider, E-Marketing is as important and sometimes even more so than regular forms of marketing. Dont leave yourself with a website that is not performing, speak to us and we can get your presence on the web REALLY noticed.